Crowdfunding means use of small amounts of capital from groups or individuals to finance new business venture. With the ease accessibility of vast network of people through social media and crowdfunding websites, crowdfunding brings investors and entrepreneurs together at a common platform. Crowdfunding help’s you grow bunch of investor from whom fund can be raised beyond long established circle of owners, relatives and venture capitalist for business venture. The idea can be anything from tech to video game to a novelty gift. The key is to engage people in your idea, able to convince them to invest small amount of monetary fund for small reward, and get them to share the project and also let others know about it.
The crowdfunding software generated an approximate $2.1 billion funding for startups in 2015. And it is expected to rise more by 2016 year as per the Forbes resources. When we look back in 2012 year, the platforms raised around $2.7 billion i.e. 81% increased amount compared to past years. And it is expected to grow more. Thus the market value of Crowdfunding is burgeoning.
There are different types of crowdfunding script business model which are: Reward based crowdfunding, Equity crowdfunding, Debt based crowdfunding, Ligitation crowdfunding, Donation based crowdfunding.